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I help people get super clear on who their clients are and what taglines and hashtags they could be using in their marketing materials to clearly communicate the results their clients can expect.


For example - one client wanted to work with women to help them change their mindset so they could recognize success in their lives and business. What I didn't know at the time is that she had selected the byline "Transform Your Mindset. Transform Your Life."


After hearing more of her personal story and what she was trying to deliver to her clients, I kept hearing "Redesign Your Mindset. Redesign Your Life" over and over and over throughout the day. I finally texted her and said, "This is what keeps coming to me - do with it what you will."


She responded a few hours later with a voicemail that said I was literally on point. She had been revamping her website but the term "redesign" I had given her was like nail on the head and had breathed new life into her vision, so she changed the tagline and will be launching her new site soon.


A second example is the Facebook page "5 Minute Mama," which you can find here: https://www.facebook.com/5minutemama/. This group was started mid-year 2019 and my client was looking for a way to share tips on how moms can literally take 5 minutes to look and feel great in the midst of all the demands they are faced with while raising children. After hearing her story, I helped her name the page and came up with the hashtag #SortaAmishSortaHippie because it describes exactly who she is as she lives on a mountain and can often be found foraging with her children to find fresh ingredients to make dyes and cleaners and jams and jellies, among other things.


So if you find yourself stuck with your messaging, I'm here to help. I can't wait to hear your story!






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