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👋 Run Instagram Ads Like A Pro After This Hands On Zoom Session.

3 days estimated (3 days guaranteed) >
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Get the low down on how the mighty algorithm works and start running traffic to your funnels today!

The Instagram Ads Start Up Session For Beginners

Save yourself 5 MONTHS in trial & error!  

Hi! I’m SJ. I’m an award winning marketer who used to think brand marketing and traditional marketing channels first.

Now I specialise in social media traffic campaigns for clients. 

Five years ago I noticed a big shift. That no matter how much budget was put towards 'above the line' campaigns, increasing conversion rates was such a struggle. (And I was managing a marketing budget of $10mill at the time). I knew they're had to be a better way and decided to dive into the digital marketing world. I became fascinated with Facebook/Instagram ads and went on a mission to learn everything I could to understand how machine learning and the mighty Facebook algorithm works. 5 months it took me. 5 months of late nights learning from my kitchen table after a day at my 'traditional marketing job'. 5 months of hundreds of hours of online courses and $50k in ad spend and then I did it…. I cracked “the funnel”. For every $1 in ad spend $7 came out like clockwork. I couldn’t believe it. It was like magic! Needless to say I was hooked. Such less wastage in advertising spend and much stronger results than hammering away with brand marketing and simply hoping for a behavioural response. At peak times of the year I had built an ad methodology that consistently produced 28x ROAS (return on advertising spend). I was now an Instagram (and Facebook) Marketer.

And since then I have done this for many clients and I’m still obsessed as ever with machine learning and how the Facebook auction algorithm works. (and no, it’s simply not whoever spends the most wins).

Here's some snapshots of the result's I've achieved for clients:

Are you not quite yet ready to go all in and hire an ads freelancer or ads agency?

Are you testing the waters with your brand spanking new funnel idea?

If you’d like to save yourself months of trial and error and thousands of dollars I can walk you through the basics to running Facebook/Instagram ads.

You will learn the 3 secrets to running successful ads from inside the Facebook Business Manager platform:

Secret #1: Why using interest targeting is not the best way to find audiences

Secret #2: Why testing headlines, copy, and creative is not what you should be focusing on first

Secret #3: Why you should be optimising for custom conversions and not traffic, even though it’s traffic to your funnel that you’re trying to achieve.

Do you think understanding the basics will help you?

At the end of our interactive zoom session you will understand;

  • Who you should be targeting and how you can set your audiences up
  • Why you should and how you can quickfire test your ads (to avoid wasting your precious $$)
  • How to set up custom conversions & track the behaviour of the traffic to your funnels properly so you know what's working and where to work in remarketing
  • How to install the tracking pixel to your funnel pages
  • What will make your ads stand out and stop the scroll and achieve you the desired click through
  • How to avoid being stuck in ‘learning limited’ mode and what to do to get out if you do
  • How to funnel your advertising for cold, hot and warm audiences. Yes, you can funnel your ad strategy too!
  • How to read and interpret the data from Facebook Business Manager that makes sense so you know what's good, what's bad and what you need to focus on to get the cheapest ad traffic possible
  • And how to create the best content for vertical (Instagram Stories) placements
  • Tips for going live
  • And how to develop the perfect webinar for Instagram TV

🎉 Plus bonus, I’ll send you a free copy of my cheat sheet, on the 3 Simple Steps To Test Social Media Ads Fast, even with no experience.

This is valued at $997, but for One Funnel Away Challenge Members just $100 will see you avoid all the learning curves and hit the ground running with ads straight away.

Save yourself the months of trial and error (and thousands in wasted ad spend) by understanding the basics.

And if you simply don’t have the time we can help you with a done for you service too.

Does this sound good to you?

Click the Buy Now button to secure your session & please send me a message with the background info on your funnel and what you are seeking to achieve (ecomm sales, leads, webinar registrations, applications etc).

I will respond to you within 24 hours and forward you the details on where you can book a time that suits you to connect over Zoom.

I look forward to helping you!

SJPK // King Pixel Digital Marketing

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Medium king pixel digital marketing sarah jane picton king
Online 4 months ago




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<p>SJPK is an award-winning marketer with strong experience in the retail sector. Since 2017 King Pixel Digital Marketing, founded by SJPK has helped ecomm, local retail,&nbsp;fashion, salon, clinic, hospitality, winery and B2B businesses grow with digital marketing.</p><p>In recent years King Pixel has also been working in lead generation in the not for profit space for Disability Organisations, Foster Care, Child Care, and Professional Services such as Business Advisory, Tax Accountants and HR Services.</p>

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