Full Funnel/Business Branding Package with Strategy Call

You’re just getting started with your business and you know you need to present yourself in a way that will be unique, true to your mission and consistent.  Yet you have no idea where to start.

We all know that creating a visual brand and brand strategy isn’t as easy as choosing a few of your favourite colours and fonts, and whipping together a logo on a logo generator.

What almost no one understands about representing your product or business online is the importance of carefully crafting your visual brand and strategy.

Simply using design software like Canva or Photoshop or designing something that is 'on trend' rather than something that illustrates your brand values, personality and purpose, will not give you the best brand image to represent you.

What you need is a professional who understands branding and logo design and is able to represent your business through the right colours, typography (fonts), imagery and messaging.

That’s where I come in!

Allow me to take your mission, product or service and design a brand strategy that not only represents you in a way that will make your potential customers want to buy from you but will provide you with a guideline and strategy for marketing your business.

When you purchase this Business Branding Package, you will be taken through a specially formulated Design Process to ensure you receive a design that is unique to your business and visually represents your purpose.

The Design Process:

• Discovery Phase:  We gather all the information required to complete your design. This is your chance to give me as much input as possible as to how you want your logo to look. Once the info is received, I get to work with research and brainstorming of ideas.

• Design Phase:  This phase includes 2 sub-phases based upon the information gathered during the Discovery Phase.

• I use your answers from the Discovery Phase to draw together a colour palette to represent your brand.

• A carefully chosen duo of fonts will be chosen for your brand typography.

• I get to work sketching ideas to find 2 to 3 solid logo concepts to work with. Once the 3 concepts have been defined, they're shared with you to choose the concept to be refined.  

• Once a main concept has been chosen, the design work continues by refining the concept to meet the needs of your brand. This may include font changes, adding colour, positioning, icon adaptations, etc..

• A selection of patterns, textures are chosen to match your brand personality, as well as a selection of images to visually represent your brand personality.

• Revision Phase: It's time to start reviewing the logo, along with the various elements of your brand. You'll be presented with a draft of each brand element to review and provide further feedback OR to sign off as completed.  You will have a total of 3 revisions altogether.

• Presentation Phase: You're new logo and brand elements/strategy will be presented to you in .ai, .pdf, .eps, .jpeg, .png formats, along with your brand board.

What You Received with this Package:

• main logo
  
• alternative logo
  
• submark (aka watermark or favicon)
  
• colour palette
  
• brand typography
  
• brand style
  
• brand elements (patterns, textures)
  
• 2 revisions
  
• 3 logo concepts to choose from 
• 30 minute strategy call                                                                   
  

Format of Final Files delivered:

• AI
  
• PDF
  
• EPS
  
• PNG
  
• JPEG

Please contact us before placing a order to ensure we are able to accommodate our request within the specified time frame. 

We will also be more than happy to chat with you further to ensure you choose the correct package to serve your business needs.

FAQ:

What if I’m in a big hurry?

Please send me a message with your time frame and I'll let you know if I have availability for a rapid-turnaround project.

What if I don't have a style guide/brand board?

Have me design your visual brand and create your brand board for you. You can add this to your order in the extras section below.

What does the “Asset Design" include?

• social media profile image
  
• social media cover photo
  
• social media sharing image template
  
• business card
  
• stationery template
  
• compliments slip
  
• opt-in design (max. 2 pages long)
  
• website header
  

Can I create a custom package?

Yes! Please get in touch to discuss your requirements further.